Facebook Leads

facebook™ - Standard

  • Fresh and Exclusive Insurance Leads
  • Available for Final Expense
  • Available for Legacy Contracted Agents at a Discount
  • Quick order Turn-Around

  • High Closing Ratio
  • Delivered Directly to Your Email
  • Include Calendar URL for leads to book appointment (25%+ of clients have been booking their own appointments)
  • Quality Guarantee


What makes these facebook™ leads as qualified as direct mail leads?

  • We know that direct mail is still one of the most qualified lead generating campaigns, albeit at a very high cost with ever lowing returns, due to the calls-to-action a client takes to complete the lead. With that said, facebook™> generated leads are going to be part of the future in lead generation increasing both in quality and closing ratio as the market grows.
  • Secondly, unlike other vendors offering facebook™ leads, these are the most qualified facebook™ leads you'll find in the industry.
    A prospect needs to complete 12 steps to be considered a lead making the quality as close to direct mail as you can get.
    Life Insurance is mentioned more then once with questions regarding any current coverage is asked.
  • Thirdly, like our other lead programs, these facebook™ leads have never been previously sold or worked by another agent instead they are always fresh and exclusive to you backed by the vendor for quality.
  • Lastly, is turn-around time. Instead of a 4 to 5 week turn-around time for direct mail, facebook™ leads, in most cases, only take a 24 to 48 hours to fill an agents order.

Are these leads generated by Legacy?

  • No. These leads are generated, managed, and distributed by an outside vendor. As a Legacy contracted agent you qualify for a discount on any leads you order as well as a deeper discount for a weekly standing order.

How many appointments can I expect and what is the average closing ratio?

  • The reason this facebook™ lead program is so popular is because they are exclusive and never sold to other agents even those outside of Legacy. There are two significant factors to closing more appointments; targeting the right prospects and product availability. Legacy offers the carriers with products that will give you the opportunity to meet every prospects condition.
  • The vendors advertised results of target marketing along with our product availability means you’ll set more appointments and close up to 25% of these leads. Couple this with our supporting material on working those unreachable leads and you could add another 10% to those numbers.

Can I buy these leads by the each to get started and how much do they cost?

  • Yes, the minimum order is 20 leads after which you can purchase any amount that fits with budget and income requirements.
  • The cost is $17-$25 / Lead (varies by state) and $20 each for Recurring Weekly Orders, 3 week minimum commitment, 2 week cancellation notice requested.

Do I have to buy life insurance leads through Legacy to get contracted?

  • No. Legacy is not a lead house. Bringing our agents another way to generate leads is one of the reasons we sought out an outside vendor. The second, is the request from agents who want a faster turn-around time to get started. Internet exclusive leads offer that quick turn-around time from order to received leads; usually within a couple of days your leads are starting to come in.

What is the Quality Guarantee?

  • The vendor will replace leads that have a disconnected phone number, factious address, or a language barrier. These are handled directly through the vendor. Legacy does not manage any aspect of these leads nor can Legacy speak to quality or results.


Legacy Agent, LLC
41000 Woodward Ave, East Ste #350
Bloomfield Hills, MI 48304

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